Boost Your Sales: Understanding IG60's Smart Automatic Sponsoring System

When you sponsor one or more products, IG60 can automatically sponsor other top-performing products from your store, if they aren't already.
👉 These additional products are sponsored with your best bid, to optimize:

• your advertising performance,

• your overall visibility,

• and your presence against competitors.
  
  

⚙️ How it Works: 

• Smart Automatic Sponsoring is activated by default.

• You can deactivate it at any time from the sponsoring window, by clicking on Smart Automatic Sponsoring.

• You can also define the maximum number of automatically sponsored products (Minimum: 5 products)

The system prioritizes the selection of your store's best-performing products (those that sell the most).

✅ Why keep this option activated?

It is highly recommended to keep this option activated because it allows you to:

• occupy more advertising space,

• optimize your campaigns without additional effort,

• increase your chances of attracting qualified visitors,

• and strengthen the consistency of your advertising visibility.

🧠 Concrete Example:

Imagine an advertisement in the form of 5 cards displayed side-by-side.

You sell kitchen products
A visitor interested in this category sees these ad cards.

👉 Two choices are available to you:

• ❌ Occupy only one card, and leave the other slots to competitors or products from other categories.

• ✅ Occupy all the space with your own top-performing products , greatly increasing the chances that the visitor will click on one of your items and discover your store.

The smart sponsoring system does exactly that:
it maximizes your presence where customer attention is already captured.

🚀 Final Result

✔️ More visibility
✔️ More advertising consistency
✔️ More stable performance
✔️ Better return on investment